Simple SEO – A 3 Step Guide

SEO boils down to three basic concepts – just do these and you’re off to a solid start: #1 : Great, content? Gee, what a concept… This one’s so simple, too many site owners miss it completely: Just write well. Yes, use your keywords in the beginning and end of your content, but expand on…

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From Traffic to Sales – A Case Study

Omaha Steaks Marketing Campaign – These guys have conversion to sales down to a science Envelope shown above delivers LOTS of stuff to whet your appetite for their product: Multiple size and shape enclosures Luscious, attractive pictures Special offer – reader feels like they are getting a deal Deadline Ease of ordering, mail, fax, phone…

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The 3 Rules for Customer Engagement

Hey, I gotta tell you about Jermaine… Now as you know, I am always on the lookout for cool marketing strategies. Well Jermaine Griggs started his web site HearAndPlayMusic.com in his bedroom as a kid at his grandma’s house in the inner city of L.A. By the time he was 17 he was making six…

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Failsafe Referral System

On May 29, 1953 Edmund Hillary and Tenzing Norgay became the first human beings to reach the summit of Mount Everest – and live to tell about it. (In 1924 George Leigh Mallory launched a final summit assault and was never seen alive again. Whether he reached the summit remains a mystery.) What marked the…

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BIG Marketing Mistake… And 4 Keys to Greater Profits…

So this super intelligent entrepreneur from outer space lands on Planet Earth and (naturally) reads the minds of small business owners here on the planet. From what they’re all thinking, she concludes the biggest hurtle to building a successful business on Planet Earth is getting new customers. But then (being super-smart) she takes a second…

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THE #1 Marketing Mistake to Avoid

Did you know you may be eligible for a free comic book? If not, be sure to mark the first Saturday in May on your calendar as “Free Comic Book Day”, at your local participating comic book store. Why do I mention this? Here’s why:  With so many businesses offering “free”, you might be wondering…

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“There is no finish line.”

Joan Benoit-Samuelson goes “above and beyond”.  She models an innate drive for excellence.

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[VIDEO] GKIC Superconference 2012: Richard James

My friend Richard James of Your Business Automated at Superconference 2012

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The Secret to a Higher Conversion Rate

We are fascinated by drama, romance and intrigue. And nurturing prospects into customers is kind of like romancing them, wouldn’t you agree? Let’s say you’ve got your prospect’s attention and captured their contact information. What now – is it time to start selling? Well, would you walk up to someone of the opposite sex you’d…

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Can Your Web Site Do This?

As you may have noticed, I’ve been on the road, soaking up hot marketing strategies and networking with some of the most dynamic movers and shakers in the world. In a few short weeks I was privileged to train with the new crop of Infusionsoft Certified Consultants (Yes, I’m now officially certified), attend Infusioncon and…

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